Laura Rozen, Politico's ostensible Foreign Policy guru, has a great example of Politico reporting today. Any foreign policy in the piece is merely incidental. It's all process. Part of the reason we have such an uninformed electorate is the media's insistence on reporting process and not policy. The obsession with the horse-race means the public hears all about Joe Lieberman's stance vis-a-vis the public option, but very little about the current structure of the public option and what it will accomplish.
The White House is certainly aware of this.
Ezra Klein has some evidence to back up my assertions.